Time 15:15-15:35 / Room 3

New research from CEF and the University of Ottawa.

Presented by the chair and founder of CEF Dr Mike Duignan who will be joined by Dr Teresa Moore, Director of A Greener Future.

CEF, in collaboration with Dr Milena Parent at the University of Ottawa, is examining how the international events community understands the benefits of AI; identifying opportunities for its integration, as well as barriers; how AI is transforming events and event organisations; applying best practice; and how its use differs between event type, size, geography, and sector. The aim is to use these results to provide evidence-based, practical guidance to event managers, organisations, and owners on how to get ahead of – and stay ahead of – the AI curve.